Hey there 👋
Let’s break it down! You’ve probably seen “Sponsored” posts on Instagram or ads popping up while browsing Google. That’s what we call paid ads — content you pay to get in front of the right people.

Unlike regular posts that reach only your followers, paid ads help you reach new people — potential clients, fans, or customers — based on who they are and what they like.

💡 Think of it like this:
Organic content is your friendly “Hi!” to followers.
Paid ads are your loud “Hey, come check this out!” to a brand-new crowd.