Once you start posting and growing your audience, it’s super important to actually look at the numbers. Not to stress out – but to understand what’s happening and what’s working.

Your social media platform (whether it’s Instagram, Facebook, or others) shows you some really cool info – aka insights. Think of it like a little report card for your posts and stories.

When you open your insights, you’ll see:

✨ Reach – how many people saw your post
✨ Engagement – likes, comments, shares, saves
✨ Profile visits – did people want to learn more about you?
✨ Follower growth – are you gaining new friends?
✨ Content interactions – are people loving your posts?

How to use it:

• If one post got way more saves – do more content like that!
• If your reach is low – maybe you need to post at a better time or use stronger hooks.
• If your followers are dropping – time to adjust your strategy a bit.

No pressure! Just check your insights once a week to spot little patterns and celebrate your wins.