SMM with Olena

Your friendly guide to social media success.

META Launches Ads on Threads!

Hey there 👋
Meta just opened the doors for ads in Threads — and yes, it’s happening already!

Right now, the ads are image-only, and they show up right in the Threads feed, marked as “Sponsored”. If you’re already running Instagram ads, the good news is — you don’t need to create anything new. Just use your current creatives!

Meta launches Thread Ads

Supported goals:

  • Reach (great for brand awareness)
  • Website clicks
  • Conversions (still testing, results may vary)

What’s interesting?
Early tests show strong reach and cheap clicks (even cheaper than Facebook in some cases!). Sales are mixed, but it’s a new placement — and less competition = more attention.

Tip for small businesses:

If you’re already running Meta ads, try adding Threads as a placement (it works with Advantage+ campaigns or Manual Placement).

There’s less noise on Threads right now — that means more space for your message.


Have you tested it yet? Or are you watching and waiting?
👇 Let me know!

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